Bachelor in Marketing Management and Digital Strategies – CEDEU Madrid

Take the next step in your academic and professional career with the Bachelor in Marketing Management and Digital Strategies at CEDEU Madrid, an internationally oriented higher education institution located in the heart of Spain's capital.

CEDEU is a recognized Spanish university centre, authorized to deliver higher education programmes and committed to academic excellence, innovation, and employability. With small class sizes, experienced faculty, and strong links to industry, CEDEU offers a practical learning experience designed to prepare graduates for today's global professional environment.

This 180 ECTS, 3-year, full-time programme, taught entirely in English, prepares students to lead innovative marketing and digital strategy projects across companies, agencies, and organizations, both public and private. The curriculum covers digital business, marketing, communication, digital strategies, operations management, entrepreneurship, and organizational behaviour. Students can also opt for the 3+1 Double University Degree, earning dual qualifications to launch their international career.

Studying in Madrid means living in one of Europe's leading capitals for higher education, culture, and business. Home to millions of residents and an international community from around the world, Madrid offers excellent transport connections, outstanding quality of life, and countless professional, cultural, and networking opportunities for international students.

Scholarship Opportunity

International applicants through Educatly can be eligible for an exclusive scholarship with a maximum of 25%, reducing the tuition fee from €8,700 to just €6,525.

Programme Highlights

• Location: Madrid, Spain

• Language: English

• Format: In-person

• Duration: 3 years (180 ECTS)

• Double Degree option: 3+1

• Intakes: October 26, 2026 and February 2027

• Until 25% scholarship available

Overview:

CEDEU (Centro de Estudios Universitarios) is a higher-education institution located in central Madrid, officially affiliated with the Universidad Rey Juan Carlos (URJC). Its core commitment is the advancement of knowledge through innovation in teaching methods and excellence in the successful delivery of every program it runs.

Bringing the professional world closer to the learning experience is one of CEDEU's defining traits. The close collaboration between university and industry produces an education that is genuinely hands-on, with a direct and lasting benefit for every student's career.

Our approach

Official degrees are paired with CEDEU specialization diplomas, work placements, and a business hub that connects students to companies. The result is a path that prepares graduates not just to understand their field, but to work in it from day one.

What you can study

CEDEU offers official, accredited programs alongside English-taught international tracks, doctorates, and continuing education.

Official university degrees

• Business Administration (ADE), with a CEDEU diploma in Leadership and Digital Transformation.
• Law, with a CEDEU diploma in International Relations and Globalization.
• Marketing, with a CEDEU diploma in Communication and Digital Transformation.
• Protocol and Event Organization, with a CEDEU diploma in Leadership, Brand and Events.

Official master's degrees

• Digital Business, available on campus and online, also taught in English.
• Law (Abogacía y Procura)
• Occupational Risk Prevention (PRL)

Further programs

• English-taught international bachelors and MBA tracks
• Doctorate programs across business, law, engineering, health and more
• Continuing-education masters in fields such as AI, digital marketing and event management

How you can study

1. On campus in Madrid
2. Fully online or at a distance
3. Through English-taught international programs

Mission

CEDEU's mission is the advancement of knowledge through innovative teaching methods and excellence in delivery, keeping the link between university and employment at the center of everything it offers.