Bachelor of Communication (Promotional Communication)

Queensland University of TechnologyBrisbane, Australia

Tuition Fee

AUD 40,000 / Per year

Start Date

Feb 1, 2027

Study Mode

On campus

Duration

3 years

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Program Details

Degree
Bachelors
Major
Digital Marketing | Marketing | Communications Technology
Area of study
Information and Communication Technologies | Business and Administration
Timing
Full time
Course Language
English

Intakes

Program start date
Feb 1, 2027
Jul 1, 2027

Program Overview

Introduction to QUT

Queensland University of Technology (QUT) is a leading Australian university with a strong focus on real-world learning and research. QUT offers a wide range of undergraduate and postgraduate programs across various disciplines, including business, communication, creative industries, education, engineering, health, law, and science.


Undergraduate Programs

QUT's undergraduate programs are designed to provide students with a comprehensive education and practical skills to succeed in their chosen careers. The university offers a range of study areas, including:


  • Architecture and built environment
  • Business
  • Communication
  • Creative arts
  • Design
  • Engineering
  • Diplomas and pathway programs
  • Health
  • Information technology and games
  • Justice
  • Languages
  • Law
  • Mathematics and data science
  • Science
  • Teaching

Postgraduate Programs

QUT's postgraduate programs are designed for students who want to advance their careers or pursue further research. The university offers a range of postgraduate study areas, including:


  • Architecture
  • Business
  • Communication
  • Design
  • Education
  • Engineering
  • Health
  • Information technology and games
  • Justice
  • Languages
  • Law
  • Mathematics and data science
  • Project management
  • Science

Research Degrees

QUT offers research degrees, including Doctor of Philosophy, Master of Philosophy, and Professional Doctorate. These programs are designed for students who want to pursue original research and contribute to their field of study.


Online Study

QUT offers online study options, including fully online degrees and online short courses. These programs are designed for students who want to study flexibly and at their own pace.


International Students

QUT welcomes international students and offers a range of programs and support services to help them succeed. The university has a strong reputation for providing high-quality education and research opportunities to students from around the world.


Bachelor of Communication (Promotional Communication)

The Bachelor of Communication (Promotional Communication) is a three-year undergraduate program that focuses on the art of impactful communication. Students learn to design and deliver communication that connects, integrating media, messaging, and design across various channels. The program includes:


  • Core units: 72 credit points
  • A Communication major: 96 credit points
  • Complementary studies: 96 credit points
  • Four QUT You units: 24 credit points

Careers and Outcomes

Graduates of the Bachelor of Communication (Promotional Communication) program are equipped to excel in a range of dynamic and fast-evolving roles across multiple industries, including:


  • Social media and content creation
  • Branding, advertising, and creative direction
  • Events and promotions
  • Strategic communication

Fees and Scholarships

The tuition fees for the Bachelor of Communication (Promotional Communication) program vary depending on the student's residency status and the number of credit points they enroll in each semester. QUT offers a range of scholarships to help students with their study and living costs.


Other Courses

QUT offers a range of other courses, including:


  • Bachelor of Business
  • Bachelor of Business (Honours)
  • Bachelor of Communication (Journalism)
  • Bachelor of Communication (Media and Communication Industries)
  • Bachelor of Communication (Screen Industries)
  • Graduate Certificate in Business
  • Graduate Certificate in Business Administration
  • Master of Business
  • Master of Business Administration
  • Master of Philosophy
  • Doctor of Philosophy

Research Areas

QUT's research areas include:


  • Architecture and built environment
  • Business and law
  • Creative industries, education, and social justice
  • Engineering
  • Health
  • Science

Facilities and Resources

QUT has a range of facilities and resources to support student learning and research, including:


  • Libraries and learning spaces
  • Gym and sports facilities
  • Food and retail outlets
  • Public venues, such as the QUT Art Museum and the Gardens Theatre

Campus Life

QUT has two main campuses, Gardens Point and Kelvin Grove, which offer a range of facilities and services to support student life, including:


  • Student organizations and clubs
  • Support services, such as counseling and academic advice
  • Recreation and fitness facilities
  • Food and retail outlets

Engagement and Partnerships

QUT engages with industry, government, and community partners to provide students with real-world learning opportunities and to advance research and innovation. The university has a range of partnerships and collaborations, including:


  • Research partnerships
  • Industry partnerships
  • Community partnerships
  • International partnerships

About QUT

QUT is a public university located in Brisbane, Queensland, Australia. The university has a strong reputation for providing high-quality education and research opportunities to students from around the world. QUT's mission is to provide transformative education, student experiences, and research relevant to the community.


About University

Queensland University of Technology (QUT)


Overview:

Queensland University of Technology (QUT) is a public university located in Brisbane, Australia. It is known for its focus on real-world learning and its strong research output. QUT offers a wide range of undergraduate and postgraduate programs across various disciplines, including business, law, creative industries, education, engineering, health, and science.


Services Offered:

The university provides a comprehensive range of services to support students, including:

    Libraries and learning spaces:

    QUT has multiple libraries and learning spaces equipped with modern resources and technology.

    Gym and sports facilities:

    Students have access to various gym and sports facilities, promoting a healthy lifestyle.

    Food and retail:

    The campuses offer a variety of food and retail options to cater to students' needs.

    Student support:

    QUT provides comprehensive student support services, including academic advising, career counseling, and mental health resources.

    International student support:

    The university offers dedicated support services for international students, including visa assistance and cultural orientation programs.

Student Life and Campus Experience:

QUT offers a vibrant campus life with numerous opportunities for students to engage in extracurricular activities. These include:

    Clubs and societies:

    Students can join various clubs and societies based on their interests, fostering a sense of community.

    Sports:

    QUT has a strong sporting culture, with opportunities to participate in various sports at different levels.

    Events:

    The university hosts a variety of events throughout the year, including cultural festivals, workshops, and guest lectures.

Key Reasons to Study There:

    Real-world focus:

    QUT emphasizes practical learning and prepares students for successful careers in their chosen fields.

    Strong research:

    The university is renowned for its research excellence, with a focus on addressing real-world challenges.

    Industry partnerships:

    QUT has strong industry partnerships, providing students with valuable networking opportunities and real-world experience.

    Flexible study options:

    The university offers flexible study options, including online and part-time programs, catering to diverse student needs.

    Vibrant campus life:

    QUT provides a dynamic campus environment with a wide range of extracurricular activities and social events.

Academic Programs:

QUT offers a wide range of academic programs, including:

    Undergraduate programs:

    The university offers more than 100 undergraduate programs across various disciplines.

    Postgraduate programs:

    QUT provides a comprehensive range of postgraduate programs, including master's degrees, research degrees, and professional development programs.

    Research degrees:

    The university offers Doctor of Philosophy (PhD) and Master of Philosophy (MPhil) programs, supporting students in conducting cutting-edge research.

Other:

    Campuses:

    QUT has two main campuses: Gardens Point and Kelvin Grove.

    Public venues:

    The university also manages several public venues, including the QUT Art Museum and the William Robinson Gallery.

    Sustainability:

    QUT is committed to sustainability and has implemented various initiatives to reduce its environmental impact.

    Indigenous Australians:

    The university is dedicated to embedding Indigenous Australian cultures, knowledges, and perspectives across its operations.
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