Graduate Certificate in Business (Marketing)

The Graduate Certificate in Business (Marketing) is a postgraduate program designed to equip students with the knowledge, skills, and expertise to excel in the competitive world of marketing. Taught by industry leaders and award-winning academics, this program focuses on the latest theories, concepts, and techniques in marketing.

Program Overview

• Learn the latest theories, concepts, and techniques in marketing.
• Study consumer behaviour, marketing and survey research, marketing management, and an Advertising, Marketing, or Public Relations unit of your choice.
• Develop digital competencies and in-demand transferable skills in effective communication, stakeholder management, critical thinking, problem-solving, data analysis, and interpretation.
• Be taught by award-winning academics and industry leaders who bring valuable real-world experience to the classroom.
• Successful graduates receive 1 semester of credit (advanced standing) towards QUT's Master of Business (Marketing) degree.
• Complete online or on campus in six months full-time or one year part-time.

Careers and Outcomes

Marketing is a growing industry that plays a crucial role in the success of businesses across all sectors, as well as government and nonprofit organisations. This program will give students the knowledge, skills, and expertise to advance their career and confidently step into a senior strategic marketing role.

Possible Careers

• Chief Marketing Officer (CMO)
• Content Marketing Manager
• Digital Marketing Manager
• E-commerce Manager
• Manager of Market Research
• Marketing Operations Manager
• Product/Brand Manager

Details and Units

Students are required to complete 48 credit points (4 units). The course can be undertaken either full-time (1 semester) or part-time (2 semesters).

Requirements

Entry Requirements

You must have one of:

• A recognised bachelor degree (or higher qualification) in any discipline.
• A recognised diploma (or higher qualification) in any discipline with at least two years full-time (or equivalent) professional work experience.
• At least five years full-time (or equivalent) professional work experience.

Minimum Academic Requirements

You must have a completed recognised bachelor degree (or higher qualification) in any discipline.

Minimum English Language Requirements

Select the country where you completed your studies to see a guide on meeting QUT's English language requirements. Your scores and prior qualifications in English-speaking countries are considered.

Fees

Your actual fees may vary depending on which units you choose. We review fees annually, and they may be subject to increases.

2026 Fees

• $18,400 per year full-time (48 credit points)

2025 Fees

• $17,700 per year full-time (48 credit points)

Scholarships

You can apply for scholarships to help you with study and living costs.

Equity Scholarships Scheme

A scholarship for low-income students studying in any faculty.

International Merit Scholarship

A high achievement scholarship for future international undergraduate and postgraduate students.

International Talent Scholarship

A new scholarship for 2026 that covers tuition fees, with eligibility based on your prior academic achievements.

Other Courses You Might Be Interested In

• Master of Business (Marketing)
• Doctor of Philosophy
• Executive Master of Business Administration (EMBA)
• Graduate Certificate in Business
• Graduate Certificate in Business Administration
• Graduate Certificate in Business and Communication
• Graduate Certificate in Digital Communication
• Graduate Diploma in Digital Communication
• Master of Business
• Master of Business Administration (MBA)
• Master of Digital Communication
• Master of Philosophy

Queensland University of Technology (QUT)

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Overview:

Queensland University of Technology (QUT) is a public university located in Brisbane, Australia. It is known for its focus on real-world learning and its strong research output. QUT offers a wide range of undergraduate and postgraduate programs across various disciplines, including business, law, creative industries, education, engineering, health, and science.

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Services Offered:

The university provides a comprehensive range of services to support students, including:

Libraries and learning spaces:

QUT has multiple libraries and learning spaces equipped with modern resources and technology.

Gym and sports facilities:

Students have access to various gym and sports facilities, promoting a healthy lifestyle.

Food and retail:

The campuses offer a variety of food and retail options to cater to students' needs.

Student support:

QUT provides comprehensive student support services, including academic advising, career counseling, and mental health resources.

International student support:

The university offers dedicated support services for international students, including visa assistance and cultural orientation programs.

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Student Life and Campus Experience:

QUT offers a vibrant campus life with numerous opportunities for students to engage in extracurricular activities. These include:

Clubs and societies:

Students can join various clubs and societies based on their interests, fostering a sense of community.

Sports:

QUT has a strong sporting culture, with opportunities to participate in various sports at different levels.

Events:

The university hosts a variety of events throughout the year, including cultural festivals, workshops, and guest lectures.

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Key Reasons to Study There:

Real-world focus:

QUT emphasizes practical learning and prepares students for successful careers in their chosen fields.

Strong research:

The university is renowned for its research excellence, with a focus on addressing real-world challenges.

Industry partnerships:

QUT has strong industry partnerships, providing students with valuable networking opportunities and real-world experience.

Flexible study options:

The university offers flexible study options, including online and part-time programs, catering to diverse student needs.

Vibrant campus life:

QUT provides a dynamic campus environment with a wide range of extracurricular activities and social events.

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Academic Programs:

QUT offers a wide range of academic programs, including:

Undergraduate programs:

The university offers more than 100 undergraduate programs across various disciplines.

Postgraduate programs:

QUT provides a comprehensive range of postgraduate programs, including master's degrees, research degrees, and professional development programs.

Research degrees:

The university offers Doctor of Philosophy (PhD) and Master of Philosophy (MPhil) programs, supporting students in conducting cutting-edge research.

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Other:

Campuses:

QUT has two main campuses: Gardens Point and Kelvin Grove.

Public venues:

The university also manages several public venues, including the QUT Art Museum and the William Robinson Gallery.

Sustainability:

QUT is committed to sustainability and has implemented various initiatives to reduce its environmental impact.

Indigenous Australians:

The university is dedicated to embedding Indigenous Australian cultures, knowledges, and perspectives across its operations.